Harvard Orientation Event Guide

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INTRODUCTION

First week at college can be exciting, but also intimidating. Student often find themselves “disorientated“ at orientation week due to the excessive amount of information intake and the unfamiliar environment. Many of them seek out for school events to meet new people.

This design project aims to improve students’ orientation experience by accommodating and categorizing a variety of school events to a single platform. Through the event platform, students are able to easily search, browse, and view the orientation events, engage with people of shared interest, and connect with a broader community. This project is designed based on research collected at Harvard University.


PROBLEM SPACE

Offline event discovering at Harvard orientation week.

Offline event discovering at Harvard orientation week.

HOW CAN WE IMPROVE HARVARD STUDENTS’ EXPERIENCE OF DISCOVERING ORIENTATION EVENTS?

According a recent school survey, more than 56% of new students find the orientation week overwhelming. More than 1/3 new students reported loneliness and home-sick in their first semester at collage. Active participation in school events helps students to make new friends.

Orientation events could be a good start to engage with new environment, how are we going to improve the experience of discovering the events?


NEEDS FINDING

I interviewed both first and second year students from my program at Harvard to gain an understanding of the current state of orientation and events discovering.

Based on the insights from interviews, I came up with a brief journey map that serves as an abstract model of the current state, and identified opportunities from the experience from negative to positive.


CUSTOMER JOURNEY MAP

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DESIGN

1. Searching: by Date and/or by Time of Day

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2. Browsing

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3. Viewing

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PROTOTYPE

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